Having emerged as one of the world’s most competitive and professional forms of motorsport over the last decade, Australia’s V8 Supercars championship is currently shaping its future. Targeting a reduction in costs and an end to the current Holden / Ford duopoly, former five-time series champion Mark Skaife introduced the Car Of The Future (COTF) project into the public domain in March of 2010.
Underlining the decrease in Ford and Holden’s share of Australia’s new car market since the basis of the current regulations were introduced in 1993, Skaife has spearheaded an immensely thorough market research programme designed to maintain the category’s success over the next 10 years. Take a look at the end product and how it has been developed.